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Mitchell 1 began in 1918 with the simple idea that people needed information to fix cars. For over 90 years, Mitchell 1 has been a leader in providing information solutions that simplify everyday tasks for automotive professionals — helping make their jobs easier…. read more

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Industry Trends & Product Tips Blog 


Have You Attended ProDemand Training Yet?

Have You Attended ProDemand Training Yet? If you answered “no,” here’s another questions for you: Are you using all the features in ProDemand? If that’s [...]



The Hidden Value of Consumer Reviews

The Hidden Value of Consumer Reviews As the influence of consumer reviews on purchasing decisions continues to grow, there are some less-than-obvious benefits worth your [...]



A Free Trip and New Shop Management Skills, Too!

A Free Trip and New Shop Management Skills, Too! Mitchell 1 welcomes winners of the “Shift into High Gear” Facebook sweepstakes to San Diego A trip [...]



Hino High Voltage!

Hino High Voltage! Need to service a Hino hybrid? Some special care is needed. The battery used in the Hino 195h COE consists of 40 modules [...]